
The DPP's Cloud Native Distribution report you are about to download provides a valuable assessment of the current state of Cloud media workflows and highlights the gaps, opportunities, and key decisions that will shape the future of the industry. It covers everything from Rights Management and Streaming to metadata, fulfillment, advertising, and viewer analysis, for both linear and non-linear content.
Cloud Native Distribution
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“The scalability of cloud computing and storage mean that the cloud is seen by many as a key enabler for applying the kind of automation and machine learning that they are excited for AI”
Key insights you will find
🔎 A definition of terms, systems, and tools involved in Cloud Native Distribution, as well as an overview of the current state in 2025 and future predictions.
👉 A deep dive into the new needs and challenges media owners face, ranging from further agility and new skillsets to better data on new advertising formats.
🧭 New changes and challenges of Cloud Distribution in the age of data and AI disruption, both technically and in the economics of Cloud
💰 The major disruptors and business enablers for monetizing large catalogs with explosion of exploitation models.
📊 The new paradigm of streaming and viewers habits and how this is affecting content distribution.
The Cloud Native Distribution report by the DPP is based on insights from industry experts, gathered through online workshops and a survey. Contributions came from various professionals, with key support from Headline Sponsor Encompass and Expert Sponsors Akamai and Knox Media Hub. Data illustrating the evolving distribution landscape was sourced from multiple references, with special contributions from Hub Entertainment Research for its contributions